Visionbox Case Studies
Choosing contact lenses? Digital Signage helps you.
Alcon is a global leader in the eye care industry and has relied on Visionbox.it to create the UX that has been implemented in all the stores in Europe using touch monitors.
It is an interactive experience that was created to help customers in the choice of contact lenses through a series of questions aimed at understanding the user’s visual habits. Once the answer has been obtained, the customer must only contact the ophthalmologist for a final consultation and to complete the purchase.
In addition, an analytics system has been integrated to monitor user actions, time spent on each page and survey completion rates.